Get your



January 21, 2020     Royal Botanical Gardens, Burlington, Ontario

PLEASE NOTE: As you can see below there will be two to three sessions running at the same time during the same time slot.


8:00 Registration


8:15 - 9:00 Opening


Tammy Zonker & Jen Love: This Donor Love Life: THE GAME!

Let’s play! The objective of our fundraising game is to take your donors on a journey to their desired giving destination. Your goal is to connect your kind and caring donors to the amazing and inspiring impact they make possible by giving to you. You are the donor’s guide, sharing stories and experiences that shine with #donorlove and help you raise more money!

9:15 - 10:15


Heather Nelson: Are you open for business? Making sure you are ready to raise corporate money

Do you find yourself putting a number next to your corporate budget every year and then just not reaching it? Do you know you should be strategic about getting money from businesses but not have a clear path? Do you just not have enough prospects? Or seriously, is your nonprofit actually open to receiving money from companies? If these questions are on your radar, then Heather’s session will help you assess where you are, and put a plan in place to move on to what’s next, so that next year you will hit that budget target with ease.


Simon Scriver: Building Your Personal Brand - Getting Noticed And Advancing Your Career

While you're busy raising funds and promoting your organization, are you neglecting the marketing of yourself as an individual? How can you become 'known' inside and outside of the sector? And how can you leverage your own 'personal brand' to earn more, open doors, and discover new opportunities? In this session Simon will share practical tips and constructive advice on how to build your fundraising career, drawing on his own experiences and the experiences of his mentees, clients and peers. It's not about being a self-obsessed's about making the most of your potential and working towards the career you want and deserve.



Micro session set 1: 
Lacey Kempinski: Escaping the 9-5 and Still Making an Impact: 

Have you ever daydreamed about not being tied down to your desk? Sneaking in time with your family during the work week? Running some of those weekday errands without needing to book time off?  Or having the chance to sneak in a mid-day yoga class? As fundraisers we all (I hope) have a passion for the work we do, but I’d like to challenge that we don’t need to be in the office 9-5 to do this work. Our sector is plagued with high turnover rates, challenging cultures, and traditional work environments.  We need to be a sector of compassion, empathy, and even innovation. We need to be a sector that’s responsive to our donors. And, we need to be a sector that has taken care of ourselves as fundraisers so we can tackle the big problems of society. Let’s chat about how you can create your own work-life balance (or blend) while still doing the good work that you do. I’ll be sharing my story of how I left my traditional work environment to create my own company that is allowing for flexibility, playdates, and most importantly passionate fundraising work.

Jessica Wroblewski: Building a thoughtful fundraising career

This session will focus on how you too can intentionally build your career as a professional fundraiser.

10:15 - 10:30 Coffee Break


10:30 - 11:30


John Lepp: Instant storytelling through design: 

Your donors get a lot of asks that fill their mailboxes and inboxes. What can you do, from a strategic design and layout perspective, to help your appeal rise to the top? This session will uncover over 20 years of testing, walk through a multitude of tips and tricks and share the fundamentals of great storytelling through design.  


Leah Eustace: The Art of Bringing Your True Self to Work

Our profession is in trouble. Just look around you. We’re burnt out, exhausted, too busy, and feeling defeated. Our families are suffering, our colleagues are suffering, and our non-profits are suffering. Heck, let’s be real: some of us are at a breaking point. So what can we do about it? Join Leah as she shares her own journey toward authenticity and alignment and shares tools and case studies that will inspire and delight you. Together, we’ll discover how being true to yourself, your beliefs and your values can be an anecdote to chaos and help you excel at the good work you do.

At fundraising conferences, we talk a lot about tactics, ethics, management, and leadership, but we rarely talk about the important role that self-care has in our professional success.

  • Being authentic is a key component of our fundraising success.

  • Bringing our true selves to work can be a little scary, but there are a lot of tools and resources that can help.

  • Aligning our personal values with our organization's values leads to greater satisfaction and fulfillment in our work.

  • We can work on being our authentic selves, but there are ways we can encourage those around us to be authentic, too.

11:30 - 1:00 Lunch & Plenary


Tammy Zonker: What Donors Want

What do donors want, anyway? This plenary explores five evidence-based strategies to give donors what they want. The result is a more engaged and inspired donor, increased donor retention, upgraded gift values and increased lifetime donor value. You don't need to find new wealthy strangers, you just need to give your donors what they want.

1:00 - 2:00


Cindy Wagman: From ideation to implementation: fundraising habits for success

Walking out of great conference can be uplifting and inspiring, but reality often comes crashing down when you get back to the office and struggle with implementing all the wonderful ideas. Working in small organizations is hard, not just because "no one's heard of us", but because your most precious resource is time and you don't have a lot of it. While other sessions focus on what to do (we've assembled the world's best!), this one will show you how to get it done. From habits to change management, you'll walk away with a clear path on how to clear your path and get more of the important stuff done. 


Paul Nazareth: YOU: A great work in progress

Great works of art aren’t made in a day, they are pondered, planned and iterated over time. Your work and career needs the same constant care. Do you think about what skills you are using on the job today and what insight you’ll need for the roles you want to take on in the future? The new reality of careers means playing the long game, do you have a plan? Do you love networking? Not many people do, because we have fooled ourselves into thinking that networking and personal branding are sales skills and job search tools when they are in fact a highly important part of doing your job well today. You will leave this session with a roadmap to create your professional development plan, help you get better at representing yourself today and form a vision of your future career tomorrow. Come ready with questions about mentoring, CFRE timing, management training, executive leadership and how to use tools like LinkedIn and digital media.

2:00 - 2:15 Coffee Break

2:15 - 3:15


Emma Lewzey: Mastering Major Gift Mindsets

There’s something that sets the best major gift fundraisers apart from the rest - and it’s not a juicy prospect list, a glossy case statement or a fancy moves management system. It’s their mindset. During this interactive workshop session, we’ll explore the feelings of fear, intimidation and scarcity that can commonly come up around working with major donors - and we’ll talk about how to master the mindset you need to start raising more 5, 6 and 7-figure donations (even if you’re a smaller shop!).


Ashlee Livingstone: Events: From "Never again!" to "Again! Again!"

Let’s take a hard look at your fundraising event. Is it meeting its goals? Do you know what your event goals are? Are guests engaged? Is this event working for you? If you’ve answer NO, NO, NO, NO…. then let’s fix that. This session will focus on evaluation, goal setting and how to maximize funds raised without a large budget and reach your goals and engage your stakeholders.


Micro session set 2: 

Mimosa Kabir: Imposters Anonymous 

If you're writing your failures in cement, but your successes in the sand, and constantly worried that you're not as capable as people think you are, there's a name for that.  It's called Imposter Syndrome, and it can have a major effect on creating wage and expectation gaps. It can leave you feeling nervous that your friends and colleagues will discover that you're a fraud, and not worthy of your job or accomplishments. Spend 30 minutes learning about the factors that underlie the belief that you're an imposter, and learn ways to challenge these beliefs to feel more comfortable advocating for yourself. 

Liz Chorenki: Fundraising ableism and harm

As fundraisers, our goal is often to alleviate the suffering of our charity's beneficiaries. But what happens when we’re creating the same harmful stigma and situations through our work? How do we respond when we're told our fundraising campaigns are harmful? With a particular focus on ableism and disability, we will have a conversation about how fundraising perpetuates harm, what the challenges are to stopping it, and some solutions. It won’t always be an easy conversation, but it will be an important one!

3:15 - 4:15


Simon Scriver & Cindy Wagman: Live Podcast

4:15 - 4:30 Thank you & closing

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